Welcome to Bowen

Situated at the top of the Whitsundays, Bowen offers visitors a veritable paradise with eight beautiful beaches to enjoy and explore, plus a multitude of outdoor sports, including fishing, standup paddle boarding, golf & tennis. Our beautiful walks and trails can lead you to outstanding views of the town and bays.

Bowen has a very rich and interesting history; our town is the oldest town in North Queensland, first established in 1861, several years ahead of Townsville (1866) and Mackay (1869). It is also known as the birthplace of the Kensington Pride mango (fondly referred to as the ‘Bowen Special’).

Bowen is very well known for its diverse industries: including fishing and agriculture. Farmers grow a variety of fruit and vegetables throughout the year- they call Bowen the salad bowl of Australia for a reason, our locally caught fish are exported all over the globe.

 Bowen App Business and Events Registration Click Here

The perfect ‘Winter’ escape…


As temperatures plummet in the southern states here in Bowen we’re planning long days on the beach, a little snorkelling and some serious sunny siestas.

And as if that isn’t enough to lure you to the Top of the Whitsundays, we’re also gearing up for a host of exciting events – we think you should come and #visitbowen !

Dreaming of a North Queensland Winter Escape? There’s plenty happening – check out some of the great events coming to Bowen:
June 3rd Whitsunday Cup
June 9th-11thBowen River Rodeo
June 18thLove & Lies – Catherine Britt
June 27thBowen Show
July 1stCollinsville Rodeo
July 22nd – 23rd Bowen Offshore Superboat Championships
Find out more on our EVENTS page